Marketing that converts.
Strategy that scales.
I build marketing ecosystems that drive real, measurable growth. From 0 to full strategy and creative direction.
Work with me Discover moreServices built for growth
Every service is designed to work together — because marketing works best as an ecosystem, not a checklist.
Performance Marketing
Full PPC management across Google Ads, Meta, and LinkedIn — campaigns that maximize ROI and minimize wasted spend.
Marketing Strategy
Full-year marketing strategy and planning, tailored to your business goals, market position, and growth targets.
Marketing Automation
Complex automation workflows in Zoho and other CRM platforms — built to scale lead nurturing and reduce manual effort.
Creative Direction
From concept to final output — visual assets, video content, and brand materials.
B2B Growth
End-to-end marketing — email campaigns, audience segmentation, and demand generation that grows your pipeline.
Analytics & Reporting
Advanced performance tracking, audience insights, and conversion rate optimization — turning data into decisions.

Hi, I’m Erika.
I’m a Senior Marketing Specialist with 6 years of experience building marketing ecosystems that drive sustainable growth across competitive B2B and B2C markets in Europe.
I operate at both the strategic and executional level: from crafting a full-year marketing plan to building complex automation workflows or directing a creative campaign from brief to delivery.
I also bring a strong design sensibility, ensuring every campaign is not only effective, but compelling.
Let’s build something great
Ready to take your marketing to the next level? Let’s talk.
Or reach me at marketing.erikanastase@gmail.com